Wednesday, October 21, 2015

We’re Honored. Shamrock is named to NorthCoast 99

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I’m proud to share that Shamrock has again been named to NorthCoast 99—an annual recognition program that counts us among the 99 greatest wo...
Wednesday, October 7, 2015

Make mobile part of your holiday retail marketing strategy

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Is your business ready for the 2015 holiday shopping season? While many retailers already have their holiday marketing programs in motion, i...
Thursday, October 1, 2015

Six steps to content marketing

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If you were anywhere around Cleveland in early September, chances are you were seeing orange.  Everywhere. Content Marketing Institute held ...
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Thursday, August 20, 2015

Ride On: Corporate support takes fundraising to the next level

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This month I’m turning over my blog space to Shamrock’s Tim Berry who recently biked as part of “Team Rover” for The American Cancer Societ...
Wednesday, July 29, 2015

Print vs. electronic: The argument reinforces the value of integrated marketing

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The debate has been raging since the rise of digital media: Which is more effective? Print or electronic? If you want people to understand a...
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Thursday, June 18, 2015

Build some muscle in your supply chain

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It’s rare to find a company today that does it all. Outsourcing has become a business necessity—and as such, integrating supply chain manage...
Wednesday, May 6, 2015

Augmented reality. Changing the way we view print—with results that amplify marketing dollars

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It used to be that when we picked up a magazine or newspaper, we actually had to read content to get the advertiser’s brand message. But tha...
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